JAYU STUDIOS
Fashion
2025
A LIMITED-RUN APPAREL & PRINT SALE
02
/
06
JAYU STUDIOS
Art Direction
2025
A LIMITED-RUN APPAREL & PRINT SALE
02
/
06
about
Jayu Studios was my independent merchandise project, taking apparel and print work from concept through production and sale. I designed and produced 100 shirts across two limited-run graphic tees, one for the community-driven Analog Cinema Club and one for my own, selling out entirely. I also released six handcrafted posters, each made by hand over the years, which sold out as well.
Jayu Studios was my independent merchandise project, taking apparel and print work from concept through production and sale. I designed and produced 100 shirts across two limited-run graphic tees, one for the community-driven Analog Cinema Club and one for my own, selling out entirely. I also released six handcrafted posters, each made by hand over the years, which sold out as well.
Photographer
Ethan Chu
Model
Sophia Center
service
Art Direction
Brand Identity
Product Design
Field
Fashion
client
Personal
year
2025
01
Logo
A wordmark in soft serif letters, circled by a thin orbit that gives freedom a structure to move within. Counterbalanced dots and open spacing keep the mark calm and balanced.
01
Logo
A wordmark in soft serif letters, circled by a thin orbit that gives freedom a structure to move within. Counterbalanced dots and open spacing keep the mark calm and balanced.
02
02
02
Posters
Posters
Posters
Flyers posted throughout the city of Orange, presenting the event's purpose, lineup, vendors, date, time, cost, and address.
Flyers posted throughout the city of Orange, presenting the event's purpose, lineup, vendors, date, time, cost, and address.
Flyers posted throughout the city of Orange, presenting the event's purpose, lineup, vendors, date, time, cost, and address.
02
02
Jayu Bird Tee
Jayu Bird Tee
The tee that started Jayu Studios: a small centered mark pairing the brand name with a bird, produced and sold as the brand’s first release.
The tee that started Jayu Studios: a small centered mark pairing the brand name with a bird, produced and sold as the brand’s first release.
The tee that started Jayu Studios: a small centered mark pairing the brand name with a bird, produced and sold as the brand’s first release.
03
